With Bar Refaeli and Bryanboy,
the STYLIGHT Fashion Influencer Awards have firmly
established themselves as the Oscars of Fashion
German e-commerce platform STYLIGHT crowns most stylish bloggers and tastemakers in a star studded awards ceremony
Berlin, January 20th 2015. The second annual STYLIGHT Fashion Influencer Awards took place last night and marked the opening of Berlin Fashion Week. Taking place at a secret offsite location in the heart of the city, the event was hosted by Brit darling Louise Roe and celebrated the best online fashion influencers in the business.
The who’s who of the fashion industry dived into the event and partied together with famous faces Jamie Laing, Zara Martin, Oliver Proudlock, Laura Whitmore and more, to the soundtrack of French DJ Klingande.
The exclusive jury, represented by Israeli top-model Bar Refaeli, blogging sensation Bryanboy, Dutch TV host Sylvie Meis,
PREMIUM Exhibitions CEO Anita Tillmann, and STYLIGHT CEO Benjamin Günther, elected the most important and successful digital influencers of the fashion industry live during the show.
At the midpoint of the awards the stage transformed into a runway with German brand “Tigha” showcasing their A/W 2015/16 collection, wowing the audience with an array of effortlessly cool leather pieces.
Ferragni, runs the world’s most influential blog (and now brand) “The Blonde Salad”. The highlight of the evening was the presentation of the ultimate “Fashion Influencer of the Year” award which went to Genevan Kristina Bazan of “Kayture”, who deserved a special recognition on the night. When asked about her win Bazan said “It feels insane. I feel so honored! It is really crazy because it’s a huge sign of recognition for all the work that my team and I have put into the blog. It makes me realise that if you are confident and follow your heart, amazing things will come your way.“
Speaking of the awards, STYLIGHT-CEO Benjamin Günther said “We wanted to accept the challenge to establish a world
renowned, German fashion event. Tonight showed that we’ve reached the first fashionable milestone for this. We were more than overwhelmed by the quality of fashion bloggers that came tonight and by how big the whole idea of starting a fashion blog awards ceremony has become”
Most Influential Fashion Blog - Le Blog De Betty
Best Men’s Fashion Blog - MDV Style
Best German Style Blog - Maja Wyh
Most Successful Blogger Business - Riccardo Pozzoli (of The Blonde Salad)
Rising Star Of The Year - Linda Tol
Best Celebrity Style - Franziska Knuppe
Fashion Influencer Of The Year - Kayture
Details of the event including the winners and the jury can be found on stylight.co.uk/influencerawards
STYLIGHT is the place to discover and shop fashion you love from the best online stores. Whenever. Wherever. Millions
of people use STYLIGHT‘s website and app every month to discover and shop the latest fashion trends. Our editors
hand-pick the hottest trends from all your favourite shops and brands and every day we feature fresh fashion finds, hot
new products and provide our users with sartorial inspiration from fashion blogger’s looks. It’s a highly addictive browsing
Launched in August 2008, STYLIGHT is headquartered in Munich, Germany and was founded by Anselm Bauer,
Benjamin Guenther, Max-Josef Meier and Sebastian Schuon. Available in 13 countries all around the globe, STYLIGHT is
one of the fastest growing online fashion destinations. STYLIGHT is funded by Holtzbrinck Ventures, Tengelmann Ventures
and ProSieben- Sat.1’s SevenVentures. For more information, visit www.stylight.co.uk.
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