New York, NY (January 21, 2015) Furthering it's commitment to delivering innovative, digital solutions to streamline the day-to-day activities of the global fashion industry, Fashion GPS has partnered with NOWFASHION.com, the first and leading online magazine to present fashion photos in real time, to help designers & brands give press & buyers access to runway images even quicker. Come this February, the two will team up to offer brands, designers and their PR agencies access to published images almost instantly after their show. No longer will clients need to wait days to get images back from their house photographers to share with the press. This new partnership will make images accessible shortly following the show, with functionality to download and share images for maximized post-event press coverage.
"In today's fast paced media landscape brands have found it increasingly challenging to meet the time demands of editors who need file stories within hours of their shows," said Eddie Mullon, Founder & CEO of Fashion GPS. "Now, via our partnership with NOWFASHION, we can give our clients exactly what they need, within minutes and in an easy to manage private portal."
Through this partnership, existing Fashion GPS clients and future potential clients will be able to opt-in to access high-resolution images directly from their show through a dedicated site for their brand or agency. Additionally, they will have the capabilities to create customized galleries for niche story pitching, functionality to send out private links to select press to view all images or even enable on social sharing to make these images ready for blog postings and more.
For more information, please contact Alison@fashiongps.com.
About Fashion GPS
Since 2006, Fashion GPS has been designing digital solutions to connect the global fashion industry. First with GPS Samples, followed by GPS Events in 2008, GPS RADAR in 2011, and GPS STYLES in 2013. It has built technology that supports the world's top brands by delivering innovative products which more efficiently power their businesses, as well as creating platforms to bring together designers, editors, buyers and other key influencers in this perpetually evolving marketplace. Fashion GPS services over 250 clients via five offices in New York, London, Paris, Hong Kong and Los Angeles.