Just in time for the holidays, the Faribault for Target collection will offer guests a variety of American-made giftable items, with a classic, yet modern feel. Ranging in price from $12.99 to $79.99, the 100-piece collection will be available exclusively on Target.com beginning Nov. 2.
The collection for Target presented the mill’s creative team with an opportunity to mine their archives for inspiration and dive into new product categories. The result: a line that’s rooted in American history, with an entirely contemporary edge (the assortment includes smartphone cases and tablet sleeves). “There’s something about wool that is just timeless,” says Bruce Bildsten, Faribault’s CMO. “But we’re always wanting to try new things. We trusted Target because they prove again and again that they can collaborate with brands, bring out the best in them and represent them for what they are.”
Check out the look book and get to know Faribault Woolen Mills in the video below.